Sunday, November 7, 2010

Fur flies over ruling on Hello Kitty rabbit

Sanrio the maker of Hello Kitty character goods, said on Thursday it planned to object to a Dutch court ruling that its rabbit character Cathy too closely resembled Miffy, a popular Dutch rabbit character.

A court in Amsterdam ruled on Tuesday that Sanrio's Cathy, depicted as a friend of the popular feline Hello Kitty, infringed on the copyright for Miffy, a well-known and beloved Dutch character created by Dick Bruna.

The ruling called for an immediate halt to the production, sale and marketing of Cathy goods in the Netherlands, Belgium and Luxembourg, and ordered Sanrio to pay 25,000 euros ($35,360) a day in the event of non-compliance, up to a total of 2 million euros.

"We object to this ruling and do not believe any copyright infringement took place, a view we intend to express legally," Sanrio said in a statement. "At this point, we believe any impact on company earnings will be limited."

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